{"id":414,"date":"2025-08-24T11:25:21","date_gmt":"2025-08-24T11:25:21","guid":{"rendered":"https:\/\/redbulltravel.com\/index.php\/2025\/08\/24\/footwear-report-identifies-gender-and-racial-gaps-in-outdoor-participation\/"},"modified":"2025-08-24T11:25:21","modified_gmt":"2025-08-24T11:25:21","slug":"footwear-report-identifies-gender-and-racial-gaps-in-outdoor-participation","status":"publish","type":"post","link":"https:\/\/redbulltravel.com\/index.php\/2025\/08\/24\/footwear-report-identifies-gender-and-racial-gaps-in-outdoor-participation\/","title":{"rendered":"Footwear report identifies gender and racial gaps in outdoor participation"},"content":{"rendered":"<p><br \/>\n<\/p>\n<div>\n<div class=\"post_info\"> <span class=\"time\">Posted at August 7, 2025, 08:16h<\/span> in <a href=\"https:\/\/sustonmagazine.com\/category\/gear\/\" rel=\"category tag\">Gear<\/a>, <a href=\"https:\/\/sustonmagazine.com\/category\/people\/outdoor-participation\/\" rel=\"category tag\">Participation<\/a>, <a href=\"https:\/\/sustonmagazine.com\/category\/people\/\" rel=\"category tag\">People<\/a>, <a href=\"https:\/\/sustonmagazine.com\/category\/gear\/green-gear\/\" rel=\"category tag\">Products<\/a> <span class=\"post_author\"> by <a itemprop=\"author\" class=\"post_author_link\" href=\"https:\/\/sustonmagazine.com\/author\/suston\/\">SUSTON<\/a> <\/span> <span class=\"dots\"><i class=\"fa fa-square\"\/><\/span><\/div>\n<p class=\"ingress\">The <a href=\"https:\/\/sustonmagazine.com\/tag\/outdoor-industry-association\/\">Outdoor Industry Association<\/a>\u2019s 2025 <a href=\"https:\/\/sustonmagazine.com\/tag\/footwear\/\">Footwear<\/a> Trends Report provides a deep dive into footwear sales, trends, and user behavior. But it also reveals striking gaps: racial and ethnic diversity in hiking lags far behind other outdoor activities. Here\u2019s why that matters.<\/p>\n<div class=\"wpadcenter-ad-container\">\n<div id=\"wpadcenter-ad-27462\" class=\" ad-placement  wpadcenter-alignnone alignnone\">\n<div class=\"wpadcenter-ad-inner\"><a id=\"wpadcenter_ad\" data-value=\"27462\" data-placement=\"\" href=\"https:\/\/www.performancedays.com\/the-fair\/day-0-conference\/tickets-and-program.html\" target=\"_blank\" class=\"wpadcenter-ad-inner__item\" rel=\"nofollow\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"960\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image lazyload\" alt=\"\" src=\"https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/08\/2000x1000@3x-3.jpg\" srcset=\"https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/08\/2000x1000@3x-3.jpg 1920w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/08\/2000x1000@3x-3-300x150.jpg 300w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/08\/2000x1000@3x-3-1024x512.jpg 1024w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/08\/2000x1000@3x-3-768x384.jpg 768w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/08\/2000x1000@3x-3-1536x768.jpg 1536w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/08\/2000x1000@3x-3-1000x500.jpg 1000w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/08\/2000x1000@3x-3-700x350.jpg 700w\" data-sizes=\"auto\" data-eio-rwidth=\"1920\" data-eio-rheight=\"960\"\/><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"960\" src=\"https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/08\/2000x1000@3x-3.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" srcset=\"https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/08\/2000x1000@3x-3.jpg 1920w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/08\/2000x1000@3x-3-300x150.jpg 300w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/08\/2000x1000@3x-3-1024x512.jpg 1024w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/08\/2000x1000@3x-3-768x384.jpg 768w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/08\/2000x1000@3x-3-1536x768.jpg 1536w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/08\/2000x1000@3x-3-1000x500.jpg 1000w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/08\/2000x1000@3x-3-700x350.jpg 700w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" data-eio=\"l\"\/><\/a><\/div>\n<\/div>\n<\/div>\n<p>The Outdoor Industry Association (OIA) has published its first-ever category-specific Outdoor Footwear Trends Report, providing detailed participation insights into walking, running, hiking, and backpacking. While the report outlines shifts in footwear usage and consumer habits, some of the most revealing findings concern who is \u2013 and isn\u2019t \u2013 engaging in outdoor activities.<\/p>\n<p>\u201cRunning is the most ethnically and racially diverse activity when comparing walking, running, hiking, and backpacking,\u201d states the report, \u201cand hiking is the least.\u201d<\/p>\n<p>Despite being widely considered a gateway activity, hiking remains disproportionately the past-time of white people. This finding, however, stands in contrast to another trend the report identifies:<\/p>\n<p>\u201cMost of the overall growth in participation in outdoor is being driven by People of Color.\u201d<\/p>\n<h2>Walking is female-dominated; running skews male<\/h2>\n<p>Gender disparities are also clearly reflected in the data. Walking is the most common outdoor activity and is dominated by women, who make up 56 percent of participants. Men dominate more intensive activities such as running and backpacking. Hiking is one of the few activities with near parity between genders, but deeper analysis shows the aforementioned continued inequity in terms of racial representation.<\/p>\n<h2>Why inclusive hiking matters<\/h2>\n<p>The report identifies hiking as a key leverage point for expanding outdoor participation, stating:<\/p>\n<p>\u201cHiking is considered an outdoor gateway activity with 85% of hikers also participating in other outdoor activities like camping, fishing, and paddling.\u201d<\/p>\n<p>Yet according to the report\u2019s authors, this foundational role is undermined by its lack of inclusivity. Brands and organizations that aim to grow the market and diversify their base may therefore find hiking a logical starting point. Or as the report suggests:<\/p>\n<p>\u201cThis represents an opportunity to engage more People of Color in hiking.\u201d<\/p>\n<p>Failing to do so not only limits the potential market \u2013 it reinforces longstanding barriers to access in outdoor spaces.<\/p>\n<p>\u00a0<\/p>\n<p data-start=\"3349\" data-end=\"3451\"><strong><em>Read the Outdoor Footwear Report 2025 <\/em><\/strong><a href=\"https:\/\/oia.outdoorindustry.org\/download-footwear-report-executive-summary?_gl=1*1c8ktx*_ga*MTI4MDMyNDE4My4xNzQ4MzQ4ODUz*_ga_YZ1K48F4QX*czE3NTU4NDg3NDgkbzExJGcxJHQxNzU1ODQ4NzU1JGo2MCRsMCRoMA..\" target=\"_blank\" rel=\"noopener\"><em><strong>Executive Summary.<\/strong><\/em><\/a><\/p>\n<div style=\"background: #eef4de; padding: 30px; color: #000000; height: auto;\">\n<h2 style=\"text-align: center;\"><strong>About Outdoor Industry Association<\/strong><\/h2>\n<p>Based in Boulder, Colorado, the Outdoor Industry Association (OIA) is a member-based collective of business leaders, climate experts, policy makers and outdoor enthusiasts committed to supporting the outdoor recreation economy. OIA provides resources and strategies focused on market research, climate action, policy, and inclusive participation.<\/p>\n<p><a href=\"https:\/\/outdoorindustry.org\/\" target=\"_blank\" rel=\"noopener\">Visit the Outdoor Industry Association website.<\/a><\/p>\n<\/div>\n<p>\u00a0<\/p>\n<p><em>Photo by <a href=\"https:\/\/unsplash.com\/@benlambertmedia?utm_content=creditCopyText&amp;utm_medium=referral&amp;utm_source=unsplash\">Ben Lambert<\/a> on <a href=\"https:\/\/unsplash.com\/photos\/person-wearing-brown-boots-standing-on-rock--ulhN1I9nJU?utm_content=creditCopyText&amp;utm_medium=referral&amp;utm_source=unsplash\">Unsplash<\/a><\/em><\/p>\n<div class=\"wpadcenter-ad-container\">\n<div id=\"wpadcenter-ad-26935\" class=\" ad-placement  wpadcenter-alignnone alignnone\">\n<div class=\"wpadcenter-ad-inner\"><a id=\"wpadcenter_ad\" data-value=\"26935\" data-placement=\"\" href=\"https:\/\/www.ortholite.com\/cirql\/rtpu30\/?utm_source=Suston&amp;utm_medium=display&amp;utm_campaign=2025MediaPlan&amp;utm_content=April\" target=\"_blank\" class=\"wpadcenter-ad-inner__item\" rel=\"nofollow\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"960\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image lazyload\" alt=\"\" src=\"https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/03\/8780888875-OTL-Cirql-Suston-Digital-Ad-RTPU30_LM_Final.jpg\" srcset=\"https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/03\/8780888875-OTL-Cirql-Suston-Digital-Ad-RTPU30_LM_Final.jpg 1920w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/03\/8780888875-OTL-Cirql-Suston-Digital-Ad-RTPU30_LM_Final-300x150.jpg 300w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/03\/8780888875-OTL-Cirql-Suston-Digital-Ad-RTPU30_LM_Final-1024x512.jpg 1024w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/03\/8780888875-OTL-Cirql-Suston-Digital-Ad-RTPU30_LM_Final-768x384.jpg 768w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/03\/8780888875-OTL-Cirql-Suston-Digital-Ad-RTPU30_LM_Final-1536x768.jpg 1536w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/03\/8780888875-OTL-Cirql-Suston-Digital-Ad-RTPU30_LM_Final-1000x500.jpg 1000w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/03\/8780888875-OTL-Cirql-Suston-Digital-Ad-RTPU30_LM_Final-700x350.jpg 700w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/03\/8780888875-OTL-Cirql-Suston-Digital-Ad-RTPU30_LM_Final-600x300.jpg 600w\" data-sizes=\"auto\" data-eio-rwidth=\"1920\" data-eio-rheight=\"960\"\/><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"960\" src=\"https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/03\/8780888875-OTL-Cirql-Suston-Digital-Ad-RTPU30_LM_Final.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" srcset=\"https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/03\/8780888875-OTL-Cirql-Suston-Digital-Ad-RTPU30_LM_Final.jpg 1920w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/03\/8780888875-OTL-Cirql-Suston-Digital-Ad-RTPU30_LM_Final-300x150.jpg 300w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/03\/8780888875-OTL-Cirql-Suston-Digital-Ad-RTPU30_LM_Final-1024x512.jpg 1024w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/03\/8780888875-OTL-Cirql-Suston-Digital-Ad-RTPU30_LM_Final-768x384.jpg 768w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/03\/8780888875-OTL-Cirql-Suston-Digital-Ad-RTPU30_LM_Final-1536x768.jpg 1536w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/03\/8780888875-OTL-Cirql-Suston-Digital-Ad-RTPU30_LM_Final-1000x500.jpg 1000w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/03\/8780888875-OTL-Cirql-Suston-Digital-Ad-RTPU30_LM_Final-700x350.jpg 700w, https:\/\/sustonmagazine.com\/wp-content\/uploads\/2025\/03\/8780888875-OTL-Cirql-Suston-Digital-Ad-RTPU30_LM_Final-600x300.jpg 600w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" data-eio=\"l\"\/><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/sustonmagazine.com\/outdoor-footwear-diversity-inclusion-2025\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Posted at August 7, 2025, 08:16h in Gear, Participation, People, Products by SUSTON The Outdoor Industry Association\u2019s 2025 Footwear Trends Report provides a deep dive into footwear sales, trends, and user behavior. But it also reveals striking gaps: racial and ethnic diversity in hiking lags far behind other outdoor activities. Here\u2019s why that matters. The [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":415,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"class_list":["post-414","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-footwear-socks"],"_links":{"self":[{"href":"https:\/\/redbulltravel.com\/index.php\/wp-json\/wp\/v2\/posts\/414","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/redbulltravel.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/redbulltravel.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/redbulltravel.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/redbulltravel.com\/index.php\/wp-json\/wp\/v2\/comments?post=414"}],"version-history":[{"count":0,"href":"https:\/\/redbulltravel.com\/index.php\/wp-json\/wp\/v2\/posts\/414\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/redbulltravel.com\/index.php\/wp-json\/wp\/v2\/media\/415"}],"wp:attachment":[{"href":"https:\/\/redbulltravel.com\/index.php\/wp-json\/wp\/v2\/media?parent=414"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/redbulltravel.com\/index.php\/wp-json\/wp\/v2\/categories?post=414"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/redbulltravel.com\/index.php\/wp-json\/wp\/v2\/tags?post=414"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}