The global sports footwear market is at a turning point. Between technological progress, functional design and new sustainability guidelines, a new generation of footwear is emerging, from trail to city: durable, versatile and suitable for everyday use.
In 2026, stricter EU regulations such as the Ecodesign Directive will mark a clear change of course. At the same time, more and more small brands are entering the market with innovative approaches. Which trends really count?
You can get more exclusive insights from the sports industry on fashion and design at ISPO 2025. Whether lifestyle, sustainability, health or tech; this is where new trends are discovered and created. From 30. NOV. – 02. DEZ. in Munich.